New York Anti-Teen Pregnancy Ad Campaign

If you are, by any chance, in New York at the moment, you might see one of these ads on subways and bus shelters. They are part of an ad campaign sponsored by Bloomberg against teen pregnancy.

The ads feature crying babies with the slogans: “Dad, you’ll be paying to support me for the next 20 years,” or “Honestly mom … chances are he won’t stay with you. What happens to me?”

Such a direct ad campaign has created a lot of debate and many people is not happy with the message this campaign is actually sending out. Planned Parenthood, is a non-profit organization providing reproductive health and maternal and child health services in the US and they dont think the campaign is doing any good:

“The latest NYC ad campaign creates stigma, hostility and negative public opinions about teen pregnancy and parenthood rather than offering alternative aspirations for young people,” said Haydee Morales, vice president of Planned Parenthood of New York City.

“The city’s money would be better spent helping teens access health care, birth control and high-quality sexual and reproductive health education, not an ad campaign intended to create shock value.”